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Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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The mostly serious guide to 21 marketing buzzwords in 2018

Be strategic in how you leverage your smart BOFU content – it’s not every day you can grab some low-hanging fruit to show some quick ROI wins.Some buzzwords are great. They have real-world meaning, even if they are overused. But others are just rhetoric, attached to nothing tangible. Digital marketing has not escaped the buzzword… Weiter »

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99 benefits of content marketing (and you need each one)

Content marketers have to fight for their budgets every day of their lives. But wouldn’t it be handy if you had a quick guide that perfectly illustrates your argument as to why content marketing is a valuable investment that is here to stay?

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